SAM Company Manager, Darryn Crothall and MTA Marketing Manager, Ian Stronach have announced the commencement of a Business Partnering relationship between SAM and the MTA.
As part of the new relationship, MTA members will enjoy substantial discounts and other benefits on SAM products and services. In addition, SAM and the MTA will jointly launch an Industry Benchmarking Programme which will provide MTA members with critical business information.
Using its considerable information technology resources, SAM will provide the systems and data analysis to run the "back end" of the benchmarking programme.
Crothall believes that as many as 500-600 SAM clients are MTA members. "We have always had strong links with the MTA at all levels but we now enter a new era. In many ways our goals are the same as the MTA. We want to play our part in improving the performance of the automotive industry as a whole as well as individual businesses within it."
"We are delighted to be working with the MTA to achieve this", Crothall adds.
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