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Welcome to SAM
SAM is New Zealand’s premier software provider to the automotive and related industries, and is part of an organisation supporting 3000 business locations and almost 9000 users in a range of industry sectors every day.
SAM's specialist software systems maximise efficiency and value in small-medium sized businesses, and the company is active in 15 countries including Australia.
Over 80% of independent automotive industry service and repair businesses that employ a specialist software system use a SAM software system.
Design Partnership Our software solutions closely match the business requirements of our clients because they have been designed in partnership with clients over three decades. Our clients actively participate in enhancing and improving our products.
Industry Links SAM software includes built-in integration with manufacturers, suppliers and web-based services, and SAM is the endorsed solution for the vast majority of motor trade organisations and groups.
30 Years Experience Our development draws on over 30 years of specialist knowledge and expertise in automotive industry software solutions. SAM management and staff are regularly involved in providing consultancy and advice to various automotive industry bodies on a wide range of issues.
Future Proofed Technology We use a true Windows environment for our development and our software has all the integrated Windows look and feel features that modern business people expect and need. Increasingly, cloud technology and internet based services are being included to provide efficiency and remote connectivity to clients.
Our Commitment Our proven commitment to our clients is to continue to enhance and improve our products continuously.
Our Products We develop and support two software products:
Best After-Sale Support Consistently ranked first in service and support by the motor trade, our software support and consultancy team is second to none. We have the largest, most experienced and most qualified (covering both motor industry and I.T. qualifications) team of consultants and developers supporting our solutions and our customers.
In the Market? If you are in the market for a new system, you’ll know that this can be a complex and difficult decision, so you need to do the research and weigh up all your options before you commit.
Our dominance is a reflection of the fact that we specialise in the automotive market and the trade knows us as the market experts.
When you buy a SAM system, you are buying from the market leader in motor industry software solutions. We lead our market because we deliver what we promise and we build long term partnerships with our clients.
Our average client stays with us for well over 10 years – we don’t just want you to be content with your installation after the first month, we want you to still be thrilled with your decision years from now!



